The space was divided into experience zones. Visitors entered, received instructions, then moved between mission stations placed among the shelves — completing small, realistic tasks in each one.
Fig. 02 — Floor plan
Fig. 03 — Mission cards for each disability
Each mission card explained the task and its difficulty level — kept short, kept physical, kept honest.
Blindfolded and using a cane, participants are guided to the drink section and asked to find a specific product (e.g. zero cola) without bumping into shelves. A second variant uses braille stickers — find the matching object using touch alone.
Hearing impairment mission
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Wearing noise-blocking headphones, participants must understand a staff member who communicates using only lip movements, then locate the correct item in store.
Seated in a wheelchair, participants navigate around obstacles and reach for shelves placed deliberately high or awkwardly — a small lesson in how built environments dictate access.
Product names are swapped or sequenced; participants must remember a series of items and select them in the right order, mirroring the cognitive load of unfamiliar systems.
Carrying a basket through a narrow path, participants must avoid touching obstacles within a tight time limit — simulating the difficulty of fine motor control under pressure.